Music World
 
Find Artists:
 
 
 
Russian versionSwitch to Russian 
Richard Ashcroft
Richard Ashcroft


Background information
Birth name Richard Paul Ashcroft
Born September 11, 1971
Born place Billinge, Lancashire, England
Origin Wigan, Lancashire, England
Genre(s) Alternative Rock
Britpop
Space Rock
Neo-psychedelia
Years active 1990—present
Label(s) Virgin Records
Parlophone Records
Hut Records
Associated acts Coldplay
RPA & The United Nations of Sound
The Verve
UNKLE
DJ Shadow
The Chemical Brothers
Pino Palladino
Website Website



Music World  →  Lyrics  →  R  →  Richard Ashcroft  →  News

OK Go Unveil Mesmerising New Music Video

March 2, 2010
OK Go Unveil Mesmerising New Music VideoOK Go have wowed fans with the video to their latest single, 'This Too Shall Pass'.

The single-shot short, directed by James Frost, boasts a range of special effects laid out within a two story warehouse in Los Angeles.

The set, which includes falling dominos and a smashed piano, was designed by the band, along with members of Synn Labs over the course of several months.

OK Go's previous music videos have also proved hugely popular.

The band's most recognisable video to date, for the 2006 song 'Here It Goes Again', attracted more than 49million views on YouTube.

It also won the Grammy Award for Best Short Form Music Video in 2007.

You can watch the video for 'This Too Shall Pass' below.

(by Jason Gregory)



See also:



© 2011 Music World. All rights reserved.