An ice tea advert to be broadcast during the Super Bowl will document a day in the life of Eminem.

The rapper will appear in claymation form in the campaign, which has reportedly cost Lipton Brisk $1million.

Frank Sinatra and Ozzy Osbourne’s likeness have previously been used, according to the New York Post.

The Super Bowl offers companies access to one of the most lucrative TV audiences in television.

This year’s final will see the Pittsburgh Steelers take on the Green Bay Packers on February 6. The Black Eyed Peas will perform during the half-time show.

(by Jason Gregory)